MARVILLA





Social Media & Brand Strategy, Paid Media Planning,
Content Management, Copywriting,
Scriptwriting,  Video Editing


Team: Fernando Villavicencio, Diego Silva
Photography by Fernando Villavicencio



Marvilla is a small ceramics brand that celebrates the beauty of everyday rituals.
We created three audiovisual pieces introducing its pillars—store, workshop, and studio—forming a manifesto that expresses this way of thinking and reveals its personality, future vision, and origin story.

Once that foundation was set, we moved on to Instagram. We built a communication strategy rooted in what truly defines Marvilla—craftsmanship, design, and creative inspiration—using them as guiding content pillars. Over time, insights helped us imagine how the brand’s voice could grow and evolve while staying true to its essence.