KRACHT
Creative Direction, Art Direction
Editorial Design, Copywriting
Team: Fernando Viana, Yu Plena, Diego Silva
Back in the 90s, Berlin tasted like techno and transformation. KRACHT captures that spirit in a sensory experience. Developed in a food design workshop, it turns the feeling of a decade into something you can actually taste. Its raw shape evokes the remnants of the Wall, while its sour interior represents the first encounter with freedom. History, aesthetics, and emotion, all in a single bite.